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Question 1 Report
An example of long-term source of fund for an entrepreneur is____________
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Question 2 Report
The part of an advertising leaflet that introduces the message of the advertisement is _________
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Question 3 Report
The amount of money charged for a _______
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Question 4 Report
Marketers are involved in production process because____________
Question 5 Report
Which of the following sales promotional tool is used to encourage wholesalers and retailers?
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Question 6 Report
The formation of a strategy to attain established marketing objectives is __________
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Question 7 Report
The process of collecting and analyzing information about the external marketing environment is________
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Question 8 Report
An example of nondurable goods is ________
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Question 9 Report
A function of market union in a local market is to_____________
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Question 10 Report
The differentiation of a firm's product from other competing goods is__________
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Question 11 Report
Which of the following is not an example of institutional consumers?
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Question 12 Report
The cheapest mode of transportating imported cars from America to Nigeria is by _______
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Question 13 Report
Which of the following alternatives is a purpose of marketing concept?
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Question 14 Report
An element of the marketing mix is________
Question 15 Report
The body formed by sellers of a common product in a local market is an example of ________
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Question 16 Report
A reduction in general personal income which leads to a change in a company's pricing strategy is an element of the_______
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Question 17 Report
Which of the following activities is not a function of a merchandiser?
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Question 18 Report
Individual or films that enhance business activities but do not participate directly in the business are_______
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Question 19 Report
The middlemen that buys in bulk and sells in bit is ________
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Question 20 Report
An example of transportation document that is used or local trade is_______
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Question 22 Report
A company that sells its goods directly in foreign countries is engaging in________
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Question 23 Report
The willingness and ability to identify business opportunity, establish and operate it successfully is________
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Question 24 Report
The idea that consumers will prefer goods and services that are available and affordable is_____________
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Question 25 Report
All individuals and units that buy goods for personal use constitute the_______
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Question 26 Report
Which of the following behaviors would satisfied customer exhibit?
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Question 27 Report
Which of the following consumer buying behaviors requires the least efforts?
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Question 28 Report
Which of the following channels of distribution would a producer who wants to control its unit price use?
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Question 29 Report
Marketing activities carried out in more than one country is_____________
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Question 30 Report
An advertising media with the highest coverage area is ____________
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Question 31 Report
An internal source of fund for an entrepreneur is__________
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Question 32 Report
A product that has undergone processing is_______
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Question 33 Report
An element of the external marketing environment is_____________
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Question 34 Report
The elements that make up marketing planning are_________
i. Situation analysis
ii. Market share
iii. Marketing objective
iv. Marketing strategy
v. Action programme
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Question 35 Report
E-marketing is also called ________
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Question 36 Report
If the unit cost price of a product is #90 and sold at a profit margin of 50%, what is the selling price?
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Question 38 Report
A pricing strategy in which the nuyer and seller bargain to reach an agreement on the price of a product is_______
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Question 39 Report
A short term tool used in boosting turnover is________
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Question 40 Report
Which of the following option is not a function of a warehouse?
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