WAEC SSCE - Marketing - 2019 (Objective)

Question 1 Report

Electronic marketing is made possible through network of____

computers

consumer groups

manufacturers

Advertising media

Answer Details

Electronic marketing is made possible through a network of computers. Electronic marketing refers to the use of digital channels such as the internet, social media, email, and mobile devices to promote products and services. These digital channels rely on computers to connect users and transmit information across the network. For example, a business can use a computer to create an advertisement, which can then be uploaded to a website or social media platform. When a user accesses the website or social media platform on their own computer or mobile device, they can view the advertisement and potentially make a purchase. Similarly, email marketing involves the use of computers to send promotional messages to a list of subscribers. The email message is composed and sent from a computer, and then transmitted through the network to the recipient's computer or mobile device. In summary, electronic marketing relies on a network of computers to connect businesses and consumers and facilitate the promotion and sale of products and services through digital channels.






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